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Godin, Seth : Törzsek - Te is lehetsz vezető

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Az emberek õsidõk óta törzsekbe tömörültek - vallási, etnikai, politikai, vagy akár a zenei ízlésük szerinti csoportokba, amelyek egy vezetõ és egy eszme köré gyûlve alakultak ki. Az emberi természet már csak ilyen. Mára ráadásul az internet elsöpörte a törzsek kialakulásának földrajzi, anyagi és idõbeli korlátait. A blogok, közösségi hálózatok és portálok segítségével tízmilliók szervezõdhetnek törzsekbe érdeklõdésük szerint, például mert iPhone-imádók vagy elkötelezett szavazói egy pártnak, vagy mert új módon küzdenek a globális felmelegedés ellen.

condition:
category:	Books > Economy >
publisher:	HVG Kiadó, 2009
item number / ISBN:	9789639686861
binding:	hardcover (in original dust jacket)
pages:	219
language:	Hungarian